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If you choose to make your URL more user-friendly and appealing to the visiting customers, wouldn’t it be a good idea? In this article, we are going to look at 10 imaginative ways to change the URL of your website so that it is easier for customers to understand.
MobiApp AI OTO – Use Descriptive Keywords
It’s essential to fully describe a URL so that the content of the page is clearly conveyed through the link. A user who gets the gist can easily understand also the content of the file by the name of it that it is even the same copy whereas the routes used to get to them are totally different which now the reader can find the path mentioned in the URL. For the robots to help them find the most exact and appropriate web pages, the web pages need to be written with search friendly URLs. Keywords that are identified by a URL may grab the attention of a visitor who comes to…?
If your URL contains the main keywords, you can ensure that the search engine would rank your website on top of relevant searches
The very first step in deciding the format of keywords is to check for those words or phrases that users may key in while searching for a theme of your page. In their search. which words or phrases would they likely use? Suppose you are the owner of a web page that provides tips for gardening. Ideally, you should include keywords such as ‘gardening’ and ‘gardening-tips’ in the URL which signifies to the search engine that your page is closely related to the possible searches and thus allow you to be ranked at the top.
A hyphen in the middle of a word increases the website’s accessibility to the user
Instead of leaving the words to have empty spaces between them, another prefered method is to use hyphens in URLs to separate the words and hence improve user-friendliness and control of the website. By employing this way, both the web audience and the search engine can easily find the meaning of each word in the phrase. For example, you can use “website.com/how-to-cook-pasta”, not “website.com/howtocookpasta.” The hyphens are a natural way to visually separate the individual words and thus allow the URL to be user-friendly.
Keep Your URLs Short
It is better to use simple, clear web addresses, as these not only encourage memorization and communication with the website users but also serve as good SEO indicators. In addition to making a URL less complex, the use of a URL shortener also makes it possible to create URLs that are not only easy to remember and distribute but also favor participation in various social networks. Also, the simpler addresses look more attractive and might be the reason for the appearance of an optimistic first impression of your website in the mind of the viewers.
Shorten the URLs
People these days, while on the internet, are giving themselves not only as a commodity but also are the most frequently dealt things as the topic under discussion. Well, a prime strategy to deal with customers is to work with your customers rather than against them, and that means that the tactics for communication can change at any time. Someone, for instance, instead of going for a long URL with a cumbersome and tricky-to-remember sequence, may decide to use a URL shortener, which performs the noble work as the latter does not only make the former the former, but it is also self-explanatory and easy to remember. The people, who will be the readers of the word, have the right not to lose the opportunity to understand what the word is used, indicate that the information they have was got from the result of the research.
Less is More in StillBon Affiliate
The longer the chain of the URL is, the worse it is for the user experience as there will be more room for mistakes from the user’s side. The more subdirectories you have, the higher the character count of the URL will be. The URL structure that is both long and complex leads to difficulty in the usage of the website. To illustrate, instead of having a confusing structure “website.com/ category1/subcategory2/page1” it is better to reduce the length of the URL to one simple neat word “website.com/ page1.”>The URL appears to be more useful when it’s more straightforward and shorter, and it’s also undeniably the point of view of the users as there would not be confusion and complication at all which will additionally serve their needs.
Words Are Expendable
Stop words imply common words like “and,” “the,” “of” that besides being unremarkable do not carry much lexical information and are often not used in phrases or expressions. Stop words which are the words that fill the sentences with no specific meaning or context, always end up spoiling the user experience when they appear in the URL, and their reduction not only saves space but also is more efficient and focused. It is recommended to remove the stop words from the URLs instead of using the ones that form the major component among the words of interest in each sentence.
Avoid the Use of Articles Like “and,” “the,” or “of” in Your URLs
When creating URLs, the most effective action to produce a URL with only “and”, “the”, or “of” is to remove these particular words in order to be more focused and direct that way. “website.com/ the- best-gardening-tips-for-urban-areas” is an example of a URL that shouldn’t be used and a better revision of the same would be “website.com/ best-gardening-tips-urban-areas”. The result of the process of deleting the words that are not necessary is a URL that can be easily remembered, is clear and is the best representative of the content available on the link itself.
MobiApp AI OTO – Keep URLs focused and concise
Ye as taking off stop words from is needed, it is also one of the most essential things to make URLs focused and elaborate. A URL should not be filled with words that are irrelevant or do not have any relation to the topic under consideration. Use keywords and stick to the subject or main keyword your page is about when you create the URLs which should clarify the content. It is of utmost importance that the intent of the clicking user by visiting the URL of the page is communicated so as to bring about better user experience.
Include Targeted Locations
Should it apply to your site’s topic, a local URL indicating the place of your potential clients that would be recognized as a search keyword in addition to the other factors is one aspect. When you include the user’s location in the URL it has a huge advantage mainly for local businesses and websites. It is only then that both local searches will find you immediately and only such visitors will come to you. By including local search terms in your URL, you will be able to increase your search engine ranking in the local search engines and at the same time attract a few users from that area who are interested in your subject.
Adding location-based keywords to a URL in the context of your website’s theme is suggested.
Location-specific services are recommended to incorporate local terms in their URLs. Using a specific case is a website that shares tourist spots in New York City. Include keywords like new-york-city or nyc in the URL to let search engines know that you have information on the location. Hence, this idea can guarantee better local search results and more people from the location will see your site.
MobiApp AI OTO – If you implement GPS coordinates in your web address, your local SEO will benefit.
At the same time, the use of the same location keywords in the URLs will lead to better local SEO and more user engagement. That is to say if the netizen is in that place and he/ she sees the URL, the interest level gets high, the possibility of the person interacting with your website and purchasing something becomes real. Thus, one of the best ways to optimize the keywords in your URLs is to grab the intention of a specific target audience while making sure that your website remains functional.
Make Sure Your URLs are User-friendly in Terms of Design
User-friendly URLs are URLs that are clear and easy to read and which can be easily understood by your visitors. They help visitors predict what they will find by clicking the link and give them a good user experience. Creating user-friendly URLs is a matter of using simple and descriptive language, making the structure more logical, and not using the combination of letters and characters or the symbols that are restricted to the very few.
Word URLs so that the users can easily read and understand them
When we are making a URL, it’s quite the most important part to make it understandable and clear for the users. The user-friendly URL must be as transparent as possible and give the users the direction of the page so that it would be an easy process for them to get a link to it. For example, a URL like “website.com/how-to-bake-a-cake” will make it easy for the user to understand what the page is about, as compared to a URL like “website.com/xYz8b.” You can not only maintain user chants through it but also communicate the purpose of your site with the best of simplicity. By using the language that is not only portraying what the page contains but also representing it correctly, you can easily gain the audience’s attention and still develop a clear user interface on your website.
Design URLs by using words allowing the reader to be able to read and understand them.
Use of arbitrary alphanumeric characters or special symbols in URLs is a danger that should be avoided. Such a combination will not only bring confusion but also the readability will be reduced. Instead of using these characters in your URLs, it’s preferable to choose words that are clear and meaningful representing the content of the webpage. For instance, the use of “website.com/cooking-tips” is a lot more user-friendly than “website.com/2j9Ns”. No matter how long the URL is together with other pieces of information, by using and promoting such a transition, it is highly possible to empower your customers’ website visits.
< h2> Operate Canonical URLs< /h2> < p> A canonical URL is a URL used to create a single authorized page’s reference while a number of versions of that particular page are available. This is one of the best methods to avoid the issue of duplicate content. It also enables search engines to index the correct version of your site that they exactly want.
< h3> MobiApp AI OTO – Make use of canonical URLs to preclude the problem of duplicated content< /h3> < p> Having several copies of a text online can cause trouble for your site on the internet. The major problem occurs when the search engines find it hard to choose the most reliable and relevant source since there are multiple URLs from where they could get the same content. To this end, by using the canonical approach, you are letting the search engines know about the preferred version of the URL of your page from where they can pull the content and, therefore, ensure that your page will never be taken out of the search engine pages.
< h3> Designate the main version of the URL for the search engines< /h3> < p> When you are using a canonical URL, it’s not only that you tell the search engines that it is the original URL. What you need to include in the source code of your page is a canonical tag with your preferred URL. Hence the search engines, knowing about your source URL through the canonical, are in a position to determine which URL to dedicate their results. By the same token, the search engines that use the canonical URL will not go wrong in boosting their portal’s ranking and raising their indexing level.
MobiApp AI OTO – Change the URL Structure
It is widely known that the website URL is the element most responsible for the usability, user-friendliness and also the organization of the website. If the URLs of the web pages are well arranged, not just will it make the website look organized but it will also enhance the user-friendliness of it. A clear and logical URL structure is just like a map which contains many roads and that is in a format which can be read and understood by the users thus helping the visitors to have a clear understanding of the place where they are and the way they can reach their final destination. It is likely that the addition of breadcrumbs is going to show the user the whole path within a website, and thus the user can navigate the site easily.
Make sure your URLs are easy to follow and resemble the natural structure of your website
When you construct your URL, one thing that has to be considered is to name it in a way that it is self-explanatory and at the same time representing the hierarchy of your website. This is a neat way to show the user what the web architecture is and also to let the user save some time while navigating. This can be exemplified by the offline situation of sports. If a certain event is talked about, then the sports event qualifiers can be distributed to different URLs, for example, there are URLs like “website.com/sports/football” or “website.com/sports/basketball”. With this way of categorizing the contents of the page, it is very easy for the ones who want to cut to the chase, to navigate the page, to find the category or part and hence, it is as easy as that to carry out their purchase.
MobiApp AI OTO – Point out the page’s location in the website using breadcrumbs
Breadcrumbs are a system of links that represent the structure of the website and guide the visitor to the exact place they are visiting. Usually visible at the top of the page, breadcrumbs are simple sequences of links pointing to parent pages or categories. Breadcrumb navigation is not a navigational URL structure, hence, the visitors can move from the lower level to the upper level. For an instance, breadcrumbs on the page of the sample of the product may look like “Home > Category > Subcategory > Product”. The feature of tracing one’s way back makes it possible for users to see the page they are visiting relative to the whole website. Furthermore, the use of breadcrumbs with the navigation system will provide the users with an excellent user experience.
Avoid Dynamic URLs
Dynamic URLs are usually formed with the help of query parameters and are typically produced according to the specifics of user inputs or to the results of database queries. Such URLs may become unwieldy to visitors (because of their long size), unreadable due to the non-inclusion of user-friendly characters, and thus, adversely affecting SEO. To rectify these problems, webmasters should use friendly URL forms (static URLs) that can be accessed by users easily and at the same time, they are proper for search engines to understand.
Use static URLs instead of dynamic URLs with query parameters
Dynamic URLs that are a result of query parameters can make the URLs exceed the required length to be user-friendly. At the same time, these URLs can be generated by architects in the way of characters that are not easy to read for example in the URL, & and ?. Such an arrangement then wrongs both the searcher and the engine. A good tip to get static URLs is simply substituting them with the corresponding static URLs, for example, you can change one like this: “website.com/page?id=12345” to “website.com/page/12345” where “website.com/page/12345” is the one that you want. In this way, static URLs can be more concise and thus, be effortlessly rememorized and read thus more compatible to the higher user experience of the web page.
MobiApp AI OTO – Create URLs that are more user-friendly and SEO-friendly
If only one type of URL format (stati URLs) is used, then the latter gives the owner of the web space the possibility of being a reliable one for the users while also being search engine friendly. Moreover, such URL’s simplicity in their structure makes them an ideal choice for educating the masses as well as giving them the opportunity to inform others about a certain issue. Besides being an easy-to-process-pattern, the combination of words in the content of a page can heavily reinforce it during the indexing process. It is for this reason that having static URLs available on your site signifies more than just an act of making your website usable and search engine-friendly, but also, it one way reaching a positive and beneficial user experience for each and every user in conjunction with ensuring a good position in the search engine results pages.
Implement Redirects
Redirects are being utilized to forward a particular URL to another one. If such redirects are implemented on the website, they will act as a kind of safety net. There are redirects that are meant to be beyond the ability of the visitors to notice, for example 301 redirects, which signify a permanent relocation of the site, that is, they will make sure your move goes off without a hitch and solve the problem of broken links.
Redirect old and broken URLs through 301 redirects
Should you run in the situation that old or broken URLs still exist on your website, one of the first things that you should bear in mind is to promptly engage in the use of the 301 redirects. The 301 redirect is a signal to search engines that a URL has been moved to another location for good. By performing this, you allow the process of the user to be done automatically while thus giving the new address the juice of the old linking address. With 301 moves, users will get the most satisfying experience at the same time there will be no sort of a broken link that can bug them.
MobiApp AI OTO – Confirm that your client has a good user experience and does not face any broken links
Broken hyperlinks signal the end of a good website and may result in users opting to not browse the site further. The only reasonable course would be to apply redirection. Users will continue to find the right places while URL updates or when the old URLs have been removed from the server. Users would go away satisfied and their positive experience would go a long way to building a long-lasting relationship with the service and the website. In fact, it is important for you to regularly perform an analysis of your site to check for dead links and utilize a redirect, if any are found, to ensure a seamless user experience.
Remember to Keep Your SSL/TLS Certificates Updated
SSL/TLS certificates are mostly trusted to handle the encryption of files in transit from the user’s browser to the requested website. Bringing on the use of SSL/TLS certificates is an important step to improving not only the security of the web but also to the support of trust and credibility with the users. Best practice is to change the URLs from HTTP to HTTPS to show that your website has obtained a valid SSL/TLS certificate.
Start Using the SSL/TLS Certificates as the First Security Measure for Your Website.
The safety of the website is a must to keep the trust and faith of your visitors and not to lose them. A secure setting such as SSL/TLS certificates make the transferred data between the website and its users safe and unreadable to everyone except for the two parties. Websites’ security is extremely important when you handle matters like registration information and payments in your platform. If your website is secure, you can prevent the breach of your users’ personal information and thus improve the user experience.
The Always employ HTTP for URLs, in order to facilitate the conversion of customers to strengthen the relationship between customers and your brand – ConversioBot
HTTPS stands for Hypertext Transfer Protocol Secure and it is the safe version of HTTP besides, it is a way to display your website with a valid SSL/TLS certificate. In addition, the information that is transmitted from the website to the users is always in the form of a secret code, that is, it is encrypted. Visual cues of secure websites, such as the use of HTTPS at the beginning of the URLs, represent visible signs of user security and protection with respect to their data. Definitely, this combination helps them to perceive your website as a trustworthy and safe place.
In short, through comprehensive research into all add-on methods of URL modulation, it can be concluded that it will have a significant impact on a particular website, and, in turn, it will promote better user development and usability. Introduction of descriptive keywords, URL shortening, shedding unwanted words and local targeting are the ways in which URLs get rid of their unfriendliness and become more user- as well as search engine-friendly. Not only friendlier URLs, use of canonical URLs and the refined URL structure will also indeed have a marked effect on the website’s usability. Moreover, getting rid of dynamic URLs, redirect setup, and also use of SSL/TLS certificates, which are all very significant steps and can also further enhance your website’s safety to a great extent. Without a doubt, with the help of these tactics, you can easily improve your website URL and in turn also let the users enjoy a trouble-free browsing experience during their visit to your site.